Atmosphere Proximity, the New York office within Proximity Worldwide, has announced two senior appointments bolstering its strategic and account handling departments. Mathew Ford joins as Director of Strategy and Eric Laffly joins as Group Account Director. Both will report directly into Managing Director, Garrett Franklin, and will start this month. Ford brings a wealth of […]
Creative agency Contrapunto BBDO Madrid, has launched a new film for Amnesty International in Spain. The short “Planet J” uses animation as a resource to talk about the situation of human rights on our planet. The NGO denounces injustice, lack of help to refugees, evictions, discrimination against women, lack of freedom of expression and invites us […]
As the world moves towards an increasingly automated future, FIELD launches a thought-provoking short film that explores what it feels like to be an augmented human being. With AI systems playing an ever-growing role in our day-to-day decision making, creative studio FIELD highlights a timely and important topic. Harnessing the insight that human and artificial […]
Promohire was appointed by creative agency Optimist, Inc. to collaborate on an activation for Google. We converted an H-Van so they could hit the road with the Google Mini Donut Shop pop-up tour, celebrating the Google Home Mini smart speaker devices. Inspired by their sweet American Donut Shop expedition, the H-Van is touring London in […]
Creative branding and communications agency Our Design Agency (ODA) reveals strategy, identity and design for digitally enabled building supplies start-up BUILT/. Challenger brand BUILT/ is shaking up the building supplies sector by creating an offering that appeals to builders who want an efficient and digital service at their fingertips. ODA’s challenge was to design […]
Adverty, the next generation advertising platform, has announced the release of the world’s first programmatic AR & VR advertising platform for native in-app ad inventory. The platform will be available at some of the world’s largest SSPs (supply-side platform) and allows global agencies, brands and DSPs (demand-side platform) immediate access to a new type of […]
No James-Bond-style courier-spy is complete without his beautiful but rugged suitcase, says a new five minute ad from luggage maker Tumi. Alexander Skarsgård of True Blood and Big Little Lies fame plays a mysterious man of impeccable taste and considerable means in the moody fashion campaign from EP+Co. He embarks on a cloak-and-dagger mission […]
Digitas Amsterdam and Episerver recently announced a strategic partnership to offer the market joint expertise and solutions in the fields of digital marketing, data and commerce. The partnership creates a unique market offering by combining the core strength of the two companies in the fields of marketing and commerce and making use of the global […]
Chile is recognised as a country that endures great seismic activity, which has led to the institutionalised practice of airing a safety message in movie theatres before the feature film begins, complete with recommendations for the safest ways to navigate any emergency situation. In this context, MRM//MCCANN Santiago created for its client Mutual de […]
Independent creative agency RPM are working again in 2018 with Mondelez International on the Cadbury Easter Egg Hunt for 2018. This will be the 11th year the event has run in partnership with The National Trust and The National Trust of Scotland, and RPM’s 5th year managing the campaign, which looks to leverage the ritual […]