Elmwood switches the light on for SSE customers

Elmwood switches the light on for SSE customers

A radical new bill design for SSE by global brand design consultancy Elmwood, has been welcomed by an array of consumer groups and could pave the way for the industry on better bill communication. Customer experience has been the driving force behind the new concept, bringing the essence of current regulations around energy billing to […]

Law & Kenneth Saatchi & Saatchi India Launch New Jockey TVC

Law & Kenneth Saatchi & Saatchi India Launch New Jockey TVC

Aren’t there mornings when you wake up with a song stuck in your head? You are so comfortable and so full of energy that you can’t hold yourself back. Jockey India’s latest film captures those mornings when you can’t help yourself, but start moving spontaneously. Jockey, the American innerwear and leisurewear brand has been making […]

Saatchi & Saatchi’s new app turns up volume of support for Amnesty International whenever your phone is on silent

Saatchi & Saatchi’s new app turns up volume of support for Amnesty International whenever your phone is on silent

Saatchi & Saatchi Poland / Interactive Solutions in partnership with Saatchi & Saatchi Singapore, launched a unique Amnesty International campaign that allows people to support important causes via their Facebook, Twitter and email accounts in an unexpected, new way. The Silent Protest app is activated when a mobile phone is turned to silent, using individuals […]

VocaliD and Saatchi & Saatchi New York Demonstrate the Power of Voice Through Innovative Storytelling Experience

VocaliD and Saatchi & Saatchi New York Demonstrate the Power of Voice Through Innovative Storytelling Experience

VocaliD, an innovative company that is pioneering the customization of digital voices for people with speech impairments, has tasked creative agency, Saatchi and Saatchi New York to create a new marketing campaign that will drive awareness and encourage people to share their voice. Founded in 2014 by speech scientist, Rupal Patel, VocaliD is the first […]

Cannes Lions Health, RB & Save the Children join forces to tackle air pollution with unique innovation hack

Cannes Lions Health, RB & Save the Children join forces to tackle air pollution with unique innovation hack

Lions Health has announced a partnership with RB, the global leader in consumer health and hygiene, and Save the Children, to tackle the world’s largest environmental health risk – air pollution – in an innovation challenge like no other. Hosted at Lions Health, part of the International Festival of Creativity in Cannes, the RB & […]

Saatchi & Saatchi Budapest and CIB Bank create 120 year-old ATM

Saatchi & Saatchi Budapest and CIB Bank create 120 year-old ATM

Budapest100 is an urban civil festival organised annually to celebrate the 100 year-old buildings of Budapest. In April 2016, Nagykörút (Grand Boulevard) was the focus of the program, which turned 120 years old. CIB Bank, with 5 branches on the Grand Boulevard, is a proud inhabitant of this prominent street, so they decided to commemorate […]

Clash of Kings invites gamers to ‘Fight like a King’

Clash of Kings invites gamers to ‘Fight like a King’

Fight like a King! #weloveclashofkings pic.twitter.com/DvdJOyyB2b — Clash of Kings (@ClashofKingsCoK) April 25, 2016 Award-winning media agency The Specialist Works has created a unique above-the-line media campaign themed ‘Fight like a King’ to promote mobile phone gaming app Clash of Kings from renowned gaming company Elex Games. The TV ad campaign, which breaks during the […]

Rediffusion Y&R harnessed an innovative idea to play with 1500 Dots through outdoor installation for Moods Condoms

Rediffusion Y&R harnessed an innovative idea to play with 1500 Dots through outdoor installation for Moods Condoms

Despite being the origin of Kamasutra, people in India are surprisingly shy to talk openly about sex thereby condoms. Only 5% purchase reflects the stigma attached as people are embarrassed to buy condoms. Moods being one of the largest selling condom brand in India, wanted to promote the use of condoms without making the consumer […]

Breast Cancer Now Celebrates 20th Anniversary of Fashion Targets Breast Cancer with Images by Mario Testino

Breast Cancer Now Celebrates 20th Anniversary of Fashion Targets Breast Cancer with Images by Mario Testino

Kate Moss and Naomi Campbell have been photographed by Mario Testino to celebrate the 20th anniversary of Fashion Targets Breast Cancer in the UK. Since the two supermodels helped to launch the iconic campaign in 1996, Fashion Targets Breast Cancer has raised over £14 million for Breast Cancer Now’s vital research. The stunning 2016 images […]