A natural sports supplement brand, ‘Be’ which simplifies the complex world of sports nutrition has launched in the UK, Europe and the US with brand identity and packaging design by PB Creative. An Ownable and Credible Space Lifeplus, a leading supplier of high-quality nutritional products, approached the agency to create a new sports nutrition brand […]
In-feed native advertising platform Adyoulike announced the launch of its Native Creative 2.0 formats, bringing advertisers and publishers new options for visually-dynamic, interactive ad units that better engage and activate audiences. The new units, which seamlessly integrate in-feed on publisher properties, are available for native mobile and native video advertising as well as for web-based native. […]
LoopMe is the largest mobile video platform, supporting all video and full-screen formats and reaching over 2 billion devices worldwide. We had a chance to catch up with their CEO, Stephen Upstone during the Cannes Lions Festival, who revealed to us the company’s foray into Artificial Intelligence and discussed the impact the technology will have on the […]
As part of the two week Pride Festival in London, Proximity London have created Love Lived Here, a campaign to celebrate pioneers of the LGBT+ movement throughout British history. Starting on the 26th June, key blue plaques around London will be given a temporary rainbow makeover to acknowledge the individuals who lived there as part […]
Bosch Home Appliances has launched a striking new OOH advertising campaign in Dublin to promote its Vitafresh fridges freezers, including a special build featuring a giant 3D strawberry. The 4 x 2 metre, hand painted strawberry appears in the famous Wexford Street and has been designed to look like a padlock to represent the Vitafresh […]
Investment management company Octopus announced the launch of its new masterbrand, which brings to life the shared mission of Octopus’ existing six businesses under one umbrella brand. Founded in 2000, Octopus has grown rapidly over the last 17 years expanding into new markets as it looks to transform broken industries. Today it manages more than […]
Johannes Leonardo, global creative agency of record for , took home Grand Prix at the Cannes Lions Festival in the Entertainment for Music category for “Original is Never Finished.†The campaign, led by a 90-second spot featuring Snoop Dogg, Petra Collins, Dev Hynes, Kareem Abdul-Jabar and others, also picked up five Bronze Lions, including Global Creative […]
Full-service, integrated marketing agency bigdog announced Harman Randhawa has joined its management board as Associate Director. Reporting into Managing Director, Ross Faulkner, he will be leading the client services team while also taking an active role on accounts, including kitchen appliance manufacturer NEFF and food and drink brand Princes. This will be alongside helping to shape […]
At the 64th annual Cannes Lions International Festival of Creativity, Omnicom agencies continued the tradition of being the most creatively awarded in the industry by sweeping the media and advertising categories. In total, 152 Omnicom agencies won nearly 360 Lions from approximately 35 different countries across more than 20 communication disciplines. BBDO claimed both Network and […]
Strellson, the Switzerland-based international fashion and lifestyle company, has added a “Strellson Like-Shop” to its online presence Structured in a similar way to the normal Strellson online shop, the Like Shop offers 10-15 different products from Strellson’s current Spring/Summer collection. However, what makes it different is that in the Like Shop payment is made in […]