easyJet looks to connect brands with a generation of travellers through long-term brand-to-brand partnerships

easyJet looks to connect brands with a generation of travellers through long-term brand-to-brand partnerships

Fuse has been appointed by easyJet to offer long-term brand-to-brand partnerships with the airline, giving an opportunity to link up with easyJet’s 90 million customers who travel to more than 150 destinations throughout Europe.  Following a successful partnership with Three mobile, easyJet tasked Fuse with conducting a business-wide asset audit and valuation to help it […]

Citroën launches a collection of scarves to commemorate the brand’s 100 year anniversary

Citroën launches a collection of scarves to commemorate the brand’s 100 year anniversary

Citroën turns 100 years old in 2019. One hundred years at the forefront of technological advances and style trends when it comes to automobile design. The fact is that Citroën has always been a trendsetter when it comes to its vehicles. And to celebrate these 100 years, BETC/Havas has developed a special action that will take its fashion sense […]

Audi showcases Tottenham Hotspur’s new stadium in new partnership spot

Audi showcases Tottenham Hotspur’s new stadium in new partnership spot

Tottenham Hotspur partner Audi UK has brought the Tottenham Hotspur Cockerel back for another adventure, as part of its showcase of the Club’s new stadium. Created by We Are Social Sport with production from We Are Social Studios, the campaign’s hero film sees the cockerel arrive at the stadium in an Audi Q8. The content shows off a number […]

BMW i and National Trust unveil ‘Create with Nature’ roadshow

BMW i and National Trust unveil ‘Create with Nature’ roadshow

BMW i and the National Trust have teamed up to roll out their ‘Create with Nature’ roadshow for the second year as part of an ongoing partnership. The series of workshops demonstrates to visitors how to make beautiful objects out of sustainable and natural materials at National Trust places. The activation, developed by marketing services […]

Mothercare and BABYZEN get on board as sponsors of TfL’s Baby on Board badge

Mothercare and BABYZEN get on board as sponsors of TfL’s Baby on Board badge

Mothercare, the UK’s number one specialist retailer for babies and expectant mothers, and BABYZEN, the innovative brand behind the YOYO+ stroller have been announced as the new sponsors of Transport for London’s (TfL’s) pioneering ‘Baby on Board’ badge for the next three years. The badge, welcomed by mums-to-be, encourages passengers to help make pregnant women feel […]

Treatwell launch ‘Life Saving Wax’ initiative in UK salons to raise awareness for importance of cervical screening

Treatwell launch ‘Life Saving Wax’ initiative in UK salons to raise awareness for importance of cervical screening

The UK’s largest online marketplace for booking hair and beauty treatments, Treatwell, has launched ‘Life Saving Wax’ in partnership with Public Health England’s (PHE) ‘Cervical Screening Saves Lives’ campaign. Around 2,600 women are diagnosed with cervical cancer in England each year and around 690 women die from the disease. It is estimated that if everyone attended […]

TVbeat helps underpin Sky Media’s cross-platform capability

TVbeat helps underpin Sky Media’s cross-platform capability

After a successful proof of concept last year, Sky Media and TVbeat, have agreed a long-term partnership, to streamline all TV ad data. This will allow Sky Media to report and forecast aggregated cross platform inventory as well as optimise and enhance the planning and ad serving process seamlessly in one solution. “TVbeat has impressed us […]

Royal Mail’s Mailshotmaker Brings Direct Mail Into The Heart of Omnichannel Campaigns

Royal Mail’s Mailshotmaker Brings Direct Mail Into The Heart of Omnichannel Campaigns

Royal Mail announced that its MailshotMaker tool has integrated with the customer engagement platform, dotdigital Engagement Cloud. The integration means that Engagement Cloud users can now include direct mail as part of any omnichannel campaign.  Customers are now able to automate the messaging and timing of direct mail campaigns in the same way as digital […]

Blue Sea Holidays team with Kickdynamic to power their email content

Blue Sea Holidays team with Kickdynamic to power their email content

Well-known provider of affordable all-inclusive holidays and package deals, Blue Sea Holidays, will be working in partnership with email marketing pioneers Kickdynamicto drive engagement and keep their customers up to date with the very latest offers. Blue Sea Holidays, which is part of the Broadway Travel Group Consortium and a member of ABTA, have made a name […]

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